… with marketing tools
It is important to make the application process nice and fun for candidates, but also workable for the recruiter. With our platform you can collect more data about the applicants than you would get in a “regular” application.
Make your own target groups
A recruiter will often get in contact with different kind of candidates. Some are studying and others is unemployed. Some are foreigners and others are from the local town. Some are interested in HR and other search for a job in Sales.
In YoungCRM you can manage your marketing effort by creating your own target groups. As a user in YoungCRM this is easy. You can choose your own filters and save as many target group as you want. When you are ready to distribute your message to the target group, you can start making different type of marketing campaigns.
Design effective e-mails
Design your email by selecting background colour, adding logo and cover photo. This will align your email communication to your brand and make the email more presentable.
Add elements to the email, e.g. pictures, videos, links, button and text, by simply dragging the elements from the bar to the right
Send the mail directly to a specific group of candidates, send it our at a specific date or make it as a part an automatic email-flow
Send SMS directly from YoungCRM as reminders
Include “Short Codes”, e.g. insert the name of the receivers, to make the SMS more personal
Let people easily unsubscribe to the SMS service
Automate your marketing
You can manage mass recruitment without investing a lot of man power by setting up the entire mail flows so that messages runs automatically. By automating your marketing, you can hit the right people with the right message at the right time.
- Set up an automated mail flow every time a person submits a form on your website, clicks a link in an email or get added to a new target group.
- Make the mail personal by inserting so-called ’shortcodes’ with the receiver’s ID to the mail flow.
Use data from YoungCRM to plan your marketing efforts
You can use data from the CRM to streamline your marketing activities and pinpoint the ideal target group. This can help you to better tailor your messaging, plan what events you should attend, what kind of new content you should post, and which type of people you should try convince further.
Backtrack your current candidates – which kind of interest do they typically have? Where do they geographically come from? What is the age group?
See relevant statistics for your mail and SMS distribution. See how many have opened your email and how many have clicked the link/links in the email.
More ways to use YoungCRM
CRM is one of many ways to use YoungCRM. Read about more ways to use YoungCRM below.